Cookies Policy
Last updated: 23 August 2026
This Cookies Policy explains how GOTO HNK LTD ("we", "us", "our"), trading as GOUPICK, uses cookies and similar tracking technologies on goupick.com (the "Website"). It should be read alongside our Privacy Policy, which explains more broadly how we handle your personal data.
1. What Are Cookies?
Cookies are small text files placed on your computer or mobile device when you visit a website. They are widely used to make websites work, work more efficiently, remember your preferences, and provide information to the site owner.
- First-party cookies – set directly by our Website.
- Third-party cookies – set by services we use to operate the Website, such as our e-commerce platform, payment provider, and email marketing tool.
2. How We Use Cookies
We use cookies for the following purposes:
- Essential – required for the Website to function, including displaying pages, keeping your basket contents, and enabling secure checkout.
- Functional – remember your preferences, such as currency or previously viewed items, to improve your experience.
- Analytics – help us understand how visitors use the Website (via Google Analytics), so we can improve performance and content.
- Marketing – used by our email marketing platform and Google Ads to personalise messages, measure ad performance, and understand which campaigns lead to a purchase.
3. Cookies We Use
a) Shopify (E-commerce Platform)
Our Website is built on Shopify, which sets essential and analytics cookies required to operate the storefront, shopping cart, and checkout.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _shopify_s | Shopify | Tracks a unique session for analytics purposes. | 30 minutes |
| _shopify_y | Shopify | Tracks visits across sessions for analytics purposes. | 1 year |
| _s | Shopify | Session-based analytics tracking. | 30 minutes |
| _y | Shopify | Visitor tracking for analytics purposes. | 1 year |
| secure_customer_sig | Shopify | Used to keep you securely signed in to your customer account. | Up to 1 year |
| cart | Shopify | Remembers the contents of your shopping cart. | Up to 2 weeks |
| _landing_page / _orig_referrer | Shopify | Records the page you first landed on, to understand traffic sources. | Up to 14 days |
Shopify's own use of cookies is described further in Shopify's Cookie Policy (shopify.com/legal/cookies).
b) Stripe (Payment Processing)
We use Stripe to securely process payments at checkout, including cards, Apple Pay, Google Pay, and Link. Stripe sets its own cookies to enable secure payment and to detect and prevent fraud.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| __stripe_mid | Stripe | Fraud prevention – helps Stripe identify your device across sessions to reduce fraudulent transactions. | 1 year |
| __stripe_sid | Stripe | Fraud prevention – identifies your current checkout session. | 30 minutes |
| m / link_device_id | Stripe (Link) | Enables Stripe Link's one-click checkout, if used. | Varies |
We do not have access to, and do not store, your full card details. Stripe's use of cookies is described in Stripe's Cookie Policy (stripe.com/cookies-policy).
c) Klaviyo (Email Marketing)
If you subscribe to our newsletter or marketing emails, we use Klaviyo to manage these communications, personalise content, and measure engagement (such as email opens and click-throughs).
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| __kla_id | Klaviyo | Identifies you as a subscriber to personalise marketing emails and on-site content, and to measure campaign performance. | Up to 2 years |
| Tracking pixel (in emails) | Klaviyo | A small image embedded in marketing emails used to record whether an email was opened. | N/A |
Klaviyo cookies and tracking are only active for visitors who have opted in to receive marketing communications from us. You can unsubscribe at any time using the link in any marketing email.
d) Google Analytics
We use Google Analytics to understand how visitors use our Website – including which pages are viewed, how long visitors stay, and how they arrived at our site – so we can improve the Website and our marketing.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique visitors by assigning a randomly generated identifier. | 2 years |
| _ga_[container-id] | Google Analytics | Used by Google Analytics 4 to persist session state. | 2 years |
| _gid | Google Analytics | Distinguishes users for 24-hour reporting purposes. | 24 hours |
Google Analytics data is processed by Google in accordance with Google's Privacy Policy (policies.google.com/privacy). You can opt out of Google Analytics tracking across all websites using the Google Analytics Opt-out Browser Add-on.
e) Google Ads Conversion Tracking
We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns, including which ads led to a purchase or other action on our Website. This helps us understand and improve our marketing spend.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _gcl_au | Google Ads | Used by Google Ads to store and track conversions, including from ads clicked on other Google properties. | 3 months |
| _gcl_aw | Google Ads | Stores information about ad clicks that referred a visitor to our Website, to measure conversions. | 3 months |
| IDE / test_cookie | Google Marketing Platform | Used to measure ad performance and prevent the same ad from being shown to you repeatedly. | Up to 13 months |
If you have a Google Account, you may be able to control how Google uses this data for ad personalisation via Google's Ad Settings (adssettings.google.com).
4. How to Control Cookies
You have the right to decide whether to accept or reject non-essential cookies.
- Use the cookie consent banner on our Website to accept or reject cookie categories, including analytics and advertising cookies.
- Adjust your browser settings to block or delete cookies at any time – instructions vary by browser and are available in your browser's help menu.
- Opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on, or manage ad personalisation via Google's Ad Settings (adssettings.google.com).
- Unsubscribe from marketing emails at any time via the link included in every email, which will stop related Klaviyo tracking for future communications.
Blocking essential cookies may prevent parts of the Website, such as checkout, from working correctly.
5. International Transfers
Some of the providers listed above (including Shopify, Stripe, Klaviyo, and Google) may store or process cookie data on servers located outside your country of residence. Where this occurs, these providers maintain their own safeguards for international data transfers, as described in their respective privacy and cookie policies.
6. Changes to This Policy
We may update this Cookies Policy from time to time to reflect changes in the cookies we use or for legal, regulatory, or operational reasons. Any changes will be posted on this page with a revised "Last updated" date.
7. Contact Us
If you have any questions about this Cookies Policy, please contact us:
| Trading Name | GOUPICK |
| Legal Company Name | GOTO HNK LTD |
| Company Number | 12815965 |
| Registered Address | Unit A, 82 James Carter Road, Mildenhall, Suffolk, IP28 7DE, United Kingdom |
| support@goupick.com | |
| Phone | +44 7412 812590 |
| Customer Service Hours | Mon–Fri, 9:00 AM–5:00 PM, GMT |
We aim to respond to all enquiries within 24 hours on business days.
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